Mammoth Mountain

YAS Print Campaign

2010-2011

- Print Design
- Advertising Design
- Concept Development
- Brand Messaging
- Photography

For Mammoth's latest campaign we mashed up iconic imagery from the California culture Mammoth is rooted in, with the free-spirited and free-styling culture of their pro team. In each ad the pros took to the streets of various cities with flight service to Mammoth and using street art stylings threw up their love of riding the mountain over California landmarks. Collaborations resulted - Mammoth x San Fran / Mammoth x L.A. etc / Mammoth x Big Sur

WCI Branding & Marketing 2011
YAS Print Campaign 2010
MTB Park Print Campaign 2011
Park Signage & Branding
WCI Branding & Marketing 2010