Mammoth Mountain

MTB Park Campaign

2011

- Print Design
- Advertising Design
- Concept Development
- Brand Messaging
- Photography

Mammoth has been "Sending it since 85," having started the legendary kamikaze downhill and the original mountain bike park. Humble Giants brought this tag to the forefront of the new campaign, which deviated from past years in that freestyle riding was pushed to the forefront, introducing dynamic shots of Mammoth's Mt. Bike Park's world class trail riding, but also tipping the hat to their dynamic free-riding, above-tree-line trails and scenic views that continues to differentiate their park.

WCI Branding & Marketing 2011
YAS Print Campaign 2010
MTB Park Print Campaign 2011
Park Signage & Branding
WCI Branding & Marketing 2010